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Everything about how Influ works.

Every rule, deadline and fee, in plain words. If anything here disagrees with what the site actually does, the site is wrong and we want to hear about it.

Popular: Refunds Getting paid How bidding works Disputes Fees

72h for a creator to answer a standard brief 48h to publish on an accelerated campaign 12% standard fee, added on top 18% accelerated fee, added on top 3 attempts to submit an acceptable post LKR 10,000 balance needed to withdraw

Read live from the platform itself — these can never go out of date. Every rule and timeframe

Start to finish

How a campaign runs

Two ways to book the same creators. The difference is who chooses first, and how fast it moves.

1 Day 0 You send the brief
Every creator you chose gets it. Nothing is charged.
2 Days 0–3 Creators answer
72 hours to accept, decline, ask questions, or offer a custom price.
3 When the clock stops You pay for who accepted
As soon as every creator has answered (or the 72 hours end), the total is rebuilt around them. 24 hours to pay, or add more creators once.
4 By the go-live date Content goes live
Or 7 days from payment if you left the date blank. 48 hours' grace after.
5 After We check, then they are paid
A person opens every post before any money is released.