Running an accelerated campaign

What happens, in order

1. Hour 0You post the briefEvery creator on that platform is notified. Nothing is charged.
2. Hours 0–24Creators bidSealed: nobody sees anyone else's price. You can close bidding early.
3. On selectionYou pick and payOne step. The 48-hour clock starts the moment payment clears.
4. Within 48 hoursContent goes liveCreators publish and submit their link. No extensions.
5. AfterWe check, then they are paidApproval is a person, targeting 3 days. Outside the campaign clock.

Posting the brief

You give it a name, describe what you need, pick the platforms, set a total budget and say how many creators you want. You can attach proposals, brand guidelines or product shots — only creators looking at that brief can see them.

Your budget divided by the number of creators is shown to creators as a guide price. It is an anchor, not a cap: they can bid above or below it. Setting a budget that works out below the minimum rate per creator is the most common reason a brief gets no bids at all.

Bidding is sealed

No creator can see another creator’s price. That is deliberate — open bidding drives a race to the bottom and teaches good creators that the way to win here is to be cheapest, which is the opposite of what this marketplace is for. You see every bid side by side.

Bidding runs for 24 hours, and you can close it early the moment you have enough. On a genuine emergency, closing at hour four puts your content live roughly 52 hours after you posted.

Choosing

Each bid shows the price against the guide, the creator’s following, their rating, and their on-time delivery record. That last one matters more than follower count on a 48-hour turnaround, and it is the only number on the page we can state as fact rather than estimate.

Selecting and paying are one step. Nothing is charged until you select, and the 48-hour clock starts the moment payment clears.

What a bid commits a creator to

Bidding means “if you pick me, I will publish within 48 hours”. Creators are told that at the point of bidding, and they cannot withdraw once you have selected them. That is what removes the accept step a standard campaign needs, and it is the reason this path fits in three days.

If a creator misses the deadline

The booking is cancelled, you are refunded their fee and our commission on it, and a warning is recorded on their account. No replacement is offered — by that point there is rarely enough time left for one to be realistic. If hitting a specific number of creators matters more than the exact spend, select one or two more than you strictly need.

When should I use an accelerated campaign?

When a date matters more than the exact line-up: a weekend sale, an event, a product that has just landed, or a moment you need to respond to. If you can name the creators you want and have a week, a standard campaign gives you more control for a lower fee.

How do I set a budget for an accelerated campaign?

Start from what one post is worth to you and multiply by the number of creators you want. The result divided by that number is shown to creators as a guide price. The minimum bid is LKR 1,000, the same floor as any listed package, and a budget that works out below what that platform usually commands is the most common reason a brief gets no bids at all.

You can ask for up to 50 creators on one accelerated campaign. The 18% fee is added on top of the bids you accept, not on top of your budget, so choosing bids under the guide price lowers what you pay.

What should an urgent brief include?

Everything a creator needs to decide in minutes: what to show or say, the platform, any must-mention offer or price, and what to avoid. Creators who bid commit to publishing within 48 hours if selected, so a brief that leaves room for guessing gets fewer and more cautious bids. You can attach brand guidelines, product shots or a proposal — only creators viewing the brief can open them. See how bidding works for creators.

Leave room for the paid-partnership label each platform requires on sponsored posts; a post without it is sent back, which costs time you do not have on a 48-hour job.