In short
Every rule and timeframe the platform enforces, in one table: deadlines, fees, limits and windows. They are read directly from the software, so this page cannot fall out of date.
Every number below is read from the platform’s own settings when this page loads. If we change a deadline, this page changes with it — it cannot quietly go stale.
Standard campaigns
| Rule | Value | Detail |
|---|---|---|
| Time a creator has to answer a brief | 72 hours | From the moment the brief is sent. Talking in chat does not pause it. |
| Custom offers per creator, per campaign | 1 | One formal counter-offer. Further discussion happens in chat. |
| Time the brand has to answer a custom offer | Until the round closes | An offer nobody answers lapses with the round, and neither side owes anything. |
| Time to pay once the round closes | 24 hours | Miss it and the accepted creators are released. |
| Rounds per campaign | 2 | A campaign may top up its swarm once. Already-accepted creators keep waiting. |
| Time to publish after payment | The go-live date, or 7 days | The date given at checkout is the deadline. Left blank, it is 7 days from payment. |
| Grace after the publish deadline | 48 hours | Standard campaigns only. The creator is emailed when the deadline passes and again 6 hours before the grace ends. Past it the booking is cancelled and the brand refunded. |
| Platform fee | 12% | Added on top of the creator's rate. Creators keep 100% of what they quoted. |
Accelerated campaigns
| Rule | Value | Detail |
|---|---|---|
| Bidding window | 24 hours | The brand may close it early once they have enough bids. |
| Bid visibility | Sealed | No creator can see another creator's price. The brand sees them all. |
| Bids per creator, per campaign | 1 | It can be revised or withdrawn any time before the brand selects. |
| What a bid means | A commitment | Bidding means publishing within 48 hours if selected. It cannot be withdrawn after selection. |
| When the brand pays | On selection | Selecting and paying are one step. Nothing is charged before that. |
| Time to publish after payment | 48 hours | From the moment payment clears. No extensions, and no grace period after it. |
| If a creator misses it | Cancelled and refunded | No replacement is offered. The brand is refunded that creator's share and our fee on it. |
| Guide price shown to creators | Budget ÷ creators wanted | An anchor, not a cap. Creators may bid above or below it. |
| Minimum bid | LKR 1,000 | The same floor as a listed package rate. |
| Maximum creators per campaign | 50 | |
| Platform fee | 18% | Added on top of the winning bid. Higher than standard because speed is the product. |
Proof and moderation
| Rule | Value | Detail |
|---|---|---|
| Attempts to submit an acceptable link | 3 | An attempt is only spent when a moderator sends a link back, not when one is submitted. |
| After the last attempt | Booking closed, brand refunded | A warning is recorded on the creator's account. |
| Link must be on | The platform booked | A link on any other domain is refused before it costs an attempt. |
| Resubmitting a link already sent back | Refused | It would waste an attempt on both sides. |
| Who approves | A person, every time | Nothing auto-approves. That manual check is the payment protection. |
| Approval target | 3 days | Not part of a campaign's promised timeline, but the standard we hold ourselves to. |
Money
| Rule | Value | Detail |
|---|---|---|
| When a creator is paid | After their post is approved | The full amount they quoted or bid, never less. |
| What a refund returns to a brand | The fee plus our commission on it | Commission on a campaign that never ran would be indefensible. |
| Withdrawal minimum | LKR 10,000 | Balances below this stay in the wallet until they reach it. Nothing expires. |
| How a withdrawal is paid | Bank transfer, by a person | You ask from your wallet page; we transfer it to the account you saved and mark it released. The wallet is debited at that moment, with the bank's reference on the line. |
| Time to pay a withdrawal | 3 business days | The standard we hold ourselves to. You are emailed when it is sent. |
| Withdrawal requests at a time | 1 | Ask again once the last one has been paid or cancelled. |
| Currency | LKR | All rates, fees and payouts are in Sri Lankan rupees. |
| Referral bonus | LKR 500 each | A creator you introduce, and you, when a moderator approves them. Nothing is paid for an application. |
| Referrals per creator | No limit | Every approved creator you bring in earns it again. |
Disputes and conduct
| Rule | Value | Detail |
|---|---|---|
| Time to dispute an approved post | 14 days | From the moment it was approved. |
| If a dispute is upheld | Full refund, payment reversed | Including our commission. A warning is recorded on the creator. |
| Warnings before a ban | 3 | Missed deadlines, upheld disputes and failed proof all count. |
| Sharing phone numbers or off-platform handles in chat | Blocked | Messages that look like a contact swap are refused before the other party sees them. |
| How long chat attachments are kept | 90 days | Files are removed after that; the messages themselves stay. |
Creator profiles
| Rule | Value | Detail |
|---|---|---|
| Checked by a moderator first | Your name, your profile photo, platform handles, including adding a platform | The current profile stays live while the change waits, and the creator is emailed either way. |
| Live as soon as it saves | Prices and follower counts, portfolio links, bio, category, location, your private mobile number, removing a platform | A brand who already has the creator in their swarm keeps the old price for 72 hours. An agreed booking never changes. |
| Pausing bookings | Up to 90 days at a time | Packages leave browse and carts, and urgent briefs stop arriving. Bookings already agreed still need delivering. |
| Changing payout details | Password required | Every change is emailed to the creator. Only an administrator can see a full account number, and every time they do is recorded. |
Reminders
| Rule | Value | Detail |
|---|---|---|
| To the creator — Brief about to lapse | 24 hours before the answer deadline | Standard campaigns. Only while they have not answered. |
| To the creator — Last hours to answer a brief | 3 hours before the answer deadline | Standard campaigns. Only while they have not answered. |
| To the brand — Your swarm is still deciding | 24 hours before answers close | Standard campaigns. Who has accepted, who is still deciding, and any custom offers waiting for an answer. |
| To the brand — Custom offers about to lapse | 3 hours before answers close | Standard campaigns. Only while an offer is unanswered. An offer nobody answers lapses with the round. |
| To the brand — Payment window closing | 6 hours before payment is due | Standard campaigns. Only while the campaign is unpaid. After the window, accepted creators are released. |
| To the creator — Posting deadline tomorrow | 24 hours before the posting deadline | Both campaign types. Only while no link has been submitted. |
| To the creator — Posting deadline in hours | 6 hours before the posting deadline | Both campaign types. On an accelerated campaign this is the last one: there is no grace period. |
| To the creator — Deadline passed, grace running | The moment the posting deadline passes | Standard campaigns. Says exactly when the grace period ends. Also posted in chat. |
| To the creator — Last warning before a refund | 6 hours before the grace period ends | Standard campaigns. The last reminder before the booking is cancelled and the brand refunded. Also posted in chat. |
| To the brand — A creator has not posted | When a creator passes their posting deadline | Standard campaigns. One email per campaign, naming each late creator and when the automatic refund happens. |
| To the brand — Dispute window closing | 48 hours before the window to dispute a post closes | Both campaign types. One email per campaign, listing the approved posts it covers. |
| To the brand — Bidding about to close | 3 hours before bidding closes | Accelerated campaigns. How many bids are in, and that bidding can be closed early. |
| To the brand — Bids waiting for a decision | 4 hours after bidding closes | Accelerated campaigns. Only while nobody has been chosen and paid for. |
If something here is wrong
Then the page is right and the software is wrong, or the other way round, and either way we want to know. Tell us and we will fix whichever it turns out to be.
Which rules and timeframes matter most for brands?
- 72 hours for creators to answer a standard brief, then 24 hours for you to pay
- Posts due by your go-live date, or 7 days from payment, with 48 hours of grace on standard campaigns
- 24 hours of bidding and 48 hours to publish on an accelerated campaign
- 14 days to dispute an approved post, with a full refund including commission if it is upheld
More detail: running a standard campaign and running an accelerated campaign.
Which rules and timeframes matter most for creators?
- Prices and bids start at LKR 1,000, and you keep all of it
- 3 attempts to submit acceptable proof; an attempt is only used when a link is sent back
- Payment on approval, with a 3-day target for approval
- Withdrawals once your balance reaches LKR 10,000, and 3 warnings before a ban
More detail: submitting proof and getting paid.
Frequently asked questions
How long does a creator have to answer a brief?
On a standard campaign a creator has 72 hours from the moment the brief is sent to accept, decline, ask questions or send one custom offer. Talking in chat does not pause the clock. Creators are reminded 24 hours and 3 hours before it closes, and a brief with no answer simply lapses without penalty.
How long does a brand have to pay?
On a standard campaign the brand has 24 hours to pay once the answer round closes, and is reminded 6 hours before the window ends. If they do not pay, the creators who accepted are released. On an accelerated campaign selecting a creator and paying are a single step, so there is no separate payment window.
How long is the window to dispute a post?
Fourteen days from the moment a post is approved. Brands are emailed 48 hours before the window closes, listing the approved posts it covers. Creators can raise disputes too, for example about a proof sent back or a refund. A settled dispute can be reopened by either side within 7 days.
Are these rules the same for every brand and creator?
Yes. The numbers on this page are read from the platform's own settings when the page loads, and they are the same ones the software enforces for everyone. If a rule changes, this page changes with it. If you ever see the site do something different from what is written here, tell us, because that is a bug.